B2B SEO Expert
Need more online visibility?
I’m Michael McDougald, a seasoned B2B SEO expert with over a decade of experience in search engine optimization. I’ve built and ranked numerous national and regional B2B brands, including my own $10M B2B construction products business. I can help your business grow its online presence, attract targeted leads, and increase conversions through SEO & PPC strategies tailored for B2B success.
My SEO Agency Will Get Your B2B Company Results
Is Your B2B Company Facing SEO Challenges?
In today’s competitive B2B landscape, securing new clients hinges on a strong SEO strategy. If you've previously tried SEO or PPC without seeing significant results, you’re not alone. Common frustrations include:
Limited visibility in Google search results
Investments in content or paid ads that haven’t generated expected leads.
Overpromised results from past agencies without real, measurable growth.
My B2B Search Marketing Process Focuses on 5 Key Tactics
While many agencies focus on isolated parts of the SEO process, I adopt a holistic approach tailored for B2B, ensuring your business attracts relevant traffic that converts into valuable leads.
PPC is an efficient way to drive leads quickly. Expect to see results within two weeks.
Through digital PR and outreach, we secure authoritative backlinks that position your content as a leader in your industry.
We create high-quality content that targets B2B search intent, leveraging keywords relevant to your market to elevate your search rankings.
My process includes competitor analysis, ongoing keyword analysis, and structured SEO audits to uncover opportunities and align with market trends.
I optimize essential technical elements like site speed, SSL, internal linking, and mobile-friendliness to improve your site's visibility and performance.
My B2B SEO Clients Love Working with Me.
My commitment is to transform every opportunity into real results, ensuring quality leads that convert into loyal customers. With over 10 years of internet marketing experience, I’ve built and ranked several national and local brands, including recently exiting a $10M B2B construction products business of my own. I’ve ridden the waves of algorithm updates and SEO trends, watched the rise and fall of competitors using black hat techniques, thin content, and getting links from spammy websites "with good numbers." Instead, I find success through working with subject matter experts to craft high-quality content, web designers to refine the user experience, mastering technical SEO details, and manually outreaching to other site owners, authors, and reporters to get high-quality links that still work after the next Google update.
A Proven Process for B2B Lead Generation
A 30-minute call to analyze your current SEO efforts, competition, and goals for growth.
I create a roadmap detailing necessary steps, projected timelines, and investment options to drive search growth.
Once approved, I implement campaigns, delivering noticeable lead generation within 30 days and improved rankings in 90 days.
My B2B SEO Strategies to Outrank the Competition
I launch search campaigns using targeted keywords to identify and attract high-intent B2B leads.
Why Work With My B2B SEO Agency?
Experience in Driving Conversions
I understand that traffic is just one part of the equation. Every campaign I manage focuses on generating real results, converting visitors into customers through personalized strategies and targeted efforts.
B2B Competitive Analysis for Strategic Advantage
In today’s competitive landscape, B2B SEO requires more than basic keyword research. My approach involves an in-depth competitive gap analysis, examining your competitors’ strategies, backlink profiles, and content approaches to identify gaps and opportunities in the market. By understanding your unique position and challenges within the competitive landscape, I fine-tune our SEO strategies to give your business an edge in search results.
Customized B2B SEO Solutions for Industry-Specific Needs
Every B2B industry has unique SEO requirements, from keyword research to tailored on-page and technical SEO. I specialize in B2B tech, SaaS, and other sectors, developing a keyword strategy and content plan that positions your brand as an authority within your market. My SEO process includes tagging optimization, industry-focused keyword lists, and content creation that supports your go-to-market strategy and lead qualification.