I’m Michael McDougald, Nashville’s top SEO expert. I have over 10 years of SEO experience, including building and ranking several national and local brands. Recently, I exited a $10M B2B e-commerce business of my own. I can help your business grow its online presence and get more customers with "blended" SEO & PPC marketing campaigns.
Securing new customers online hinges on an effective, well-rounded search engine optimization strategy. But if you’ve tried marketing with a PPC or SEO agency in the past only to see lackluster results, you’re not alone. Many companies face these common challenges:
Your website still doesn’t appear prominently in Google search results.
Investments in content or paid ads haven’t driven the expected sales.
Previous agencies made big promises but ultimately fell short.
It's time you hire a different kind of seo firm.
Many digital marketing agencies fail because they limit their focus to select parts of search engine results. I adopt a comprehensive approach to ensure your business not only gains new leads but converts clicks into customers.
PPC is the quickest method to bring customers to your doorstep. Expect your phone to start ringing within two weeks.
We manage digital PR campaigns to get powerful backlinks that point to your content as an authoritative source on the topic.
We craft blog content that capitalizes on profitable keywords to climb the organic search rankings past the competition.
Targeted local campaigns are essential, starting with "Local Service Ads" that make you show up in your city.
We secure top rankings in Google Maps organically using profitable PPC keywords.
My commitment to every client is clear: transform each SEO opportunity into quality leads that build lasting customer loyalty.
With over a decade in internet marketing, I’ve successfully built and ranked both national and local brands while recently exiting a $10M B2B e-commerce business of my own. I’ve navigated countless algorithm updates and industry shifts, witnessing firsthand the pitfalls of black hat tactics, low-quality content, and short-term link schemes. Instead, my approach focuses on long-term success: collaborating with subject matter experts to create high-value content, working closely with web designers to optimize user experience, fine-tuning technical SEO, and engaging directly with site owners, authors, and journalists to build high-quality links that last. It’s a strategy that consistently delivers results, even through the latest Google updates.
A 30-minute deep dive into your past marketing efforts, your competition, and your goals.
I outline everything necessary to start enhancing your leads from search engines, including investment details and a timeline.
Once you approve our roadmap, I initiate campaigns. Typically, our clients see significant lead generation within 30 days and ranking improvement within 90 days.
I set up targeted search campaigns to identify the most effective keywords.
As a Nashville SEO expert, I understand what drives conversions—not just traffic. I focus intensely on generating new business, ensuring every single campaign we manage is aimed at increasing your customer base, not just your visitor count.
I believe SEO is most effective when it works in harmony with other digital marketing efforts. My agency seamlessly integrates SEO with PPC campaigns, web design, and full-funnel strategies to provide a cohesive approach. My team manages Google Ads, Bing Ads, social media marketing, and CRM systems to offer a well-rounded service. This synergy not only enhances search engine optimization but also improves customer engagement across multiple channels, from organic social media campaigns to targeted paid ads, resulting in a powerful, unified digital marketing solution.
In Nashville, local SEO is the key to reaching your audience effectively. My team specializes in local keywords, local backlinks, and localized content to maximize your visibility in relevant Google searches. Through ongoing keyword analysis, structured link-building, and tailored local marketing efforts, I ensure our approach aligns perfectly with Nashville’s dynamic business environment.